Adobe Experience Cloud Blog

APRIL 21, 2014

Before Moneyball, baseball scouts relied on popular but flawed Key Performance Indicators (KPIs) like RBIs (Runs Batted In) and a player’s appearance (aka “the gut”). Do Something New. Unfortunately, as Mark Suster says in his blog, growth hacking is all about finding the new wave.

Key Performance Indicator 134

Key Performance Indicator Marketers Marketing Thought Leadership 134

Marketing Insider Group

JULY 27, 2015

Lead generation is also a main key performance indicator at the center of Zuora’s strategy. In 2013, the company launched Counter Culture , a news and advice center dedicated to helping small businesses succeed. The team successfully approaches this by un-gating all copy, but gating the option to download PDF versions.

Content Marketing 99

Content Marketing Whitepaper eBook Finance 99

Lusha

JUNE 7, 2024

Key Performance Indicators (KPIs) to Track To gauge the effectiveness of your GTM strategy, you need to track key performance indicators (KPIs) that line up with your business goals. Slack differentiated itself with a simple, user-friendly interface and a focus on team collaboration.

Marketing Strategy 52

Marketing Strategy Price CRM Key Performance Indicator 52