Are Seniors Texting? 25 Statistics that Prove Older Adults Text, Too
verse.ai
AUGUST 6, 2024
Texting Transcends Age Ten years ago, in 2014 , 80% of younger Americans owned a smartphone, while only 50% of adults 50+ owned one. Sales and marketing need to follow consumers. Even if your target market is primarily older adults, you should be providing the option to engage via text. Today, that gap is closing.
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