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5 Ways to Turn 2014 Marketing Challenges Into 2015 Success

Adobe Experience Cloud Blog

Author: Yoav Vilner All of this talk of New Years Resolutions, and what I’m going to do differently for 2015 has got me thinking about improvement. There is good news about your 2014 challenges; they can turn into your 2015 successes. How can I work toward overcoming the biggest online marketing challenges?

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This day in search marketing history: March 6

Search Engine Land

As Google Upgrades Google Maps Business Listings, Conflicts Happen Including Duplicate Listing Issues 2014: Google was sending out notices of the duplicate place listings conflict via email to those impacted. There are many new technologies coming.”

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How the Internet Works: An Explanation Even Non-Techies Can Understand

Hubspot Marketing

However, in order to make it happen, scientists would first need to come up with a new technology: packet switching. By understanding the fundamentals of the internet and its technologies, you can gain a greater appreciation for the power and potential that lies within this incredible tool.

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US Justice Department sues Google again, aims to dismantle its ad division

Search Engine Land

In 2022, Google and Facebook’s market share in the advertising market dropped below 50% for the first time since 2014, standing at 48.4%. Search Engine Land’s SMX Next is a great resource for exploring those emerging ad platforms. TikTok and other emerging platforms. By 2023, it is expected to drop to 44.9%.

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Events for Everyone! How Industry Conferences Shape Your Organization

Adobe Experience Cloud Blog

Author: Phillip Chen In just a couple days, the industry’s top digital marketers, advertisers and technology enthusiasts from around the world will come together at The Javits Center in New York City to connect, learn, network at ad:tech New York 2014.

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Why VR Matters for Marketers

Adobe Experience Cloud Blog

Complete and total immersion to new or old eyes is no longer a thing of urban legend. In 2014, Facebook bought Oculus Rift, the then up-and-coming virtual reality hardware and software company , for a staggering $2 billion. As technology evolves, so does storytelling. Or so the urban legend goes. Marketers are storytellers.

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True Marketing Integration Still Eludes CMOs

Marketing Insider Group

Back in August 2014 I penned a piece for Forbes titled “Integrated Marketing Remains the Holy Grail for Marketers and Consumers.”. Fast-forward to just a few weeks ago, when a paper I co-authored with The CMO Club—called the “CMO Solution Guide to Leveraging New Technology and Marketing Platforms”—was released.

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