Remove 2015 Remove Customer Remove Tentpole
article thumbnail

Mallory Russell on Earning AI Mentions and Winning Discovery Beyond SEO

Animalz blog

Mallory Russell [00:03:10]: It was kind of a smattering of different kinds of content focused on acquisition, but also a lot of, kind of upsell to existing customers. You guys IPO’d in like 2020, sorry, 2015, is that roughly correct? They have customer journeys laid out to get to these end results that we wanted.

SEO 57
article thumbnail

‘Tis the season: Retailers can expect 32% more social messages this holiday season

Sprout Social

Make sure your social team is equipped to handle the increased volume of messages by following social customer care best practices. Enterprise businesses especially can benefit from a robust social listening strategy to tap directly into what customers and competitors are saying, and glean advanced insights to craft a more targeted approach.

Retail 111
article thumbnail

CMO Confessions Ep. 40: Danielle Levitas

On24- CMO Confessions

In today’s episode, Danielle and Cheri Keith, Head of Strategy and Research at ON24, discuss Danielle’s career and life at a startup, what makes a marketer a marketer in today’s world and what the future may hold for large trade shows and tentpole events. The Future of Trade Shows and Large Tentpole Events. Empathy and Pulse Checks.

CMO 52