Remove 2015 Remove New Markets Remove Promotion Remove Traditional Marketing
article thumbnail

Introducing our Open Salary System: Reflecting on a Decade of Transparent Salaries at Buffer

Buffer Marketing

In 2015, we made our first significant iteration of the salary formula. We evolved our calculation for base salary so that beyond just a different number for each role, we incorporated market benchmarks, too. Another important change we made in 2018 was to get more consistent in our approach to pulling in new market data.

Finance 131
article thumbnail

Introducing our Open Salary System: Reflecting on a Decade of Transparent Salaries at Buffer

Buffer Marketing

In 2015, we made our first significant iteration of the salary formula. We evolved our calculation for base salary so that beyond just a different number for each role, we incorporated market benchmarks, too. Another important change we made in 2018 was to get more consistent in our approach to pulling in new market data.

Finance 131
article thumbnail

What’s HOT in Mobile Marketing – 5 Trends to Watch in 2015

Adobe Experience Cloud Blog

The manufacturer could market this app as a niche tool for workers, contractors, and architects, beyond the scope of its own customer base. Obviously, the app can be used to promote the insulation products of the manufacturer, and the app could even indicate the savings for one specific project compared to competitors.