2016 Direct Marketing PR Social Media Marketing 
SocialPilot
MARCH 12, 2024
Go Places by Heineken In 2016, Heineken launched its inaugural “Go Places” campaign, with the goal of emphasizing the firm’s distinct culture and perspective to potential workers. Yet, with Integrated marketing being as complicated as it is, the complexities of social media marketing can get unbearable!
Econsultancy
DECEMBER 13, 2021
Out of all subcategories in main media marketing, OOH budgets unsurprisingly were hit the hardest (-61.2%), followed by audio (-50.0%) and published brands (-49.2%). Direct marketing and PR budgets were least affected in the second quarter, but still recorded a severe downturn in net balance to -41.6%. Another 48.5%
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