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What Is Mastodon and Why Is Everyone Going There?

Hootsuite

Mastodon has been around since March 2016 but it only really blew up in late 2022, when a certain someone bought a certain social media platform. Find the right server, and you can get unfiltered access to what really matters for your target demographic or a new market segment. Affiliate marketing, sponsorships, and UGC.

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How to Host a Successful Instagram Takeover in 7 Easy Steps

Hootsuite

If you’re looking to connect with a niche group, or reach a new market segment, the right takeover host can help you do that. In 2016 I set up the @sumatranrangerproject, a conservation initiative that Auckland Zoo helps fund, which focuses on the protection of the Leuser Ecosystem and the precious species within it.?

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The Role of Artificial Intelligence in Marketing

Rock Content

Instead of humanoid robots doing house chores, we have brilliant personal assistants, convenient voice-activated managers, and data analyzers. What does it have to do with Marketing? After all, there must be a reason why technology is becoming more prevalent in Marketing businesses around the world, right? Dealing with data.