Welcome Software

JULY 13, 2022

Sixty percent of customers expect increased digitalization, and among Millennials and Gen Z, this percentage rises to 89%. Businesses who want to change with the times and thrive in the new digital marketplace will use DXPs to optimize their digital experiences end to end. in 2018 to 13.4 Digital Advertising. Mobile Apps.

Transform 40

Transform Gen Z Millennials B2C 40

Econsultancy

DECEMBER 13, 2021

This is followed by tools and technology (16% share), content (16%), account-based marketing (16%), people (15%) and events and sponsorships (14%). By comparison, B2C companies spend a proportionally larger amount of their budgets on advertising (22%) and people (20%). Google Advertising revenue rose 69% year-on-year in Q2 2021.

Advertising 52

Advertising Advertisers Retail Shoppers 52

Marketing Insider Group

JULY 1, 2020

Meet Our Millennials serves the triple purpose of empowering employees, attracting new talent, and humanizing the brand for consumers. In the B2C sector, content marketing is just as important. But today, almost all marketers use content marketing – 91 percent of B2B marketers and 86 percent of B2C. New technology.

Marketing Strategy 144

Marketing Strategy Content Marketing Whitepaper Marketing 144