SocialPilot

FEBRUARY 9, 2024

If you need a helping hand to choose the right digital marketing tools or want to know some secret hacks for a roaring brand presence, it’s best to rely on them. Content Marketing + Jay Baer Ann Handley Joe Pulizzi Kristina Halvorson Darren Rowse Michael Brenner Robert Rose George Stenitzer Jeff Bullas 3.

Digital Marketing 94

Digital Marketing Social Media Marketing Thought Leadership Whitepaper 94

Hubspot Marketing

OCTOBER 27, 2022

In this post, we'll dive into what content strategy is, why your business needs a content marketing plan, and what steps you need to take to create your strategy. Plus, we'll explore some examples of effective content marketing strategies for inspiration. Say your business goals include increasing brand awareness.

eBook 145

eBook User-Generated Inbound Marketing Marketing Plan 145

Adobe Experience Cloud Blog

JANUARY 15, 2020

Effective digital marketing helps small businesses learn the online habits of customers so they can better target ideal customers. It relies on solid market research to inform the next course of action. . 54% of consumers browse social media for product research purposes . Smart small businesses do not make assumptions.

Digital Marketing 174

Digital Marketing Traditional Marketing Social Media Marketing Marketing 174

Content Marketing Institute

JULY 24, 2018

What would you do if your boss unexpectedly increased your annual content marketing budget? We asked the presenters at Content Marketing World 2018 to share what they would do. HANDPICKED RELATED CONTENT: How Brands Use Pop-Up Experiences to Make a Lasting Impression. 1,000: Take the marketing team to dinner.

Whitepaper 102

Whitepaper Content Marketing Direct Mail User-Generated 102

Hubspot Marketing

DECEMBER 11, 2019

In a Lucid poll, I asked 350 people to tell me if, "The same marketing tactics that persuade millennials also work on Gen Z," was a true or false statement. If you think consumers -- the people who are being marketed to by brands -- would sway one way or another, you'll be slightly surprised by the results below: Data Source: Lucid Software.

Gen Z 145

Gen Z Millennials Finance Education 145

Marketing Insider Group

DECEMBER 8, 2020

In fact, a study by Walker Information , projected that customer experience has surpassed price and product as the key brand differentiator. Some B2B brands are getting better at converting their prospects while others are stuck in their old ways, perhaps unsure how to spice things up. One-size-fits-all marketing is dead.

User-Generated 137

User-Generated CRM Marketing Marketers 137