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Litmus Live Week 2020: Day 3 Highlights

Litmus

From Joe and the Rebel team’s pioneering work on interactivity to Salesforce’s latest tools and Vimeo’s approach to building, testing, and analyzing interactive campaigns, the conversation was a candid look at how two practitioners think about interactivity in 2020 and beyond. Don’t do interactivity for interactivity’s sake.

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CMO Confessions Ep. 40: Danielle Levitas

On24- CMO Confessions

In today’s episode, Danielle and Cheri Keith, Head of Strategy and Research at ON24, discuss Danielle’s career and life at a startup, what makes a marketer a marketer in today’s world and what the future may hold for large trade shows and tentpole events. The Future of Trade Shows and Large Tentpole Events. Empathy and Pulse Checks.

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