Businesses Grow

JANUARY 8, 2024

According to information from Statista, Gen Z is now conducting almost as many product searches on social media as Google: This ties closely to the influencer marketing trend. The primary reason Gen Z visits social media is to catch up with their favorite influencers. And the main idea being shared by most influencers?

Gen Z 128

Gen Z Whitepaper Influencer Marketing User-Generated 128

Marketing Insider Group

MARCH 4, 2024

They want brands to take their preferences into account — and be transparent about how they’re collecting and using user information. As a reminder, first-party data comprises the behavioral data of users as they interact with your owned online properties. Contextual advertising requires no cookies or private user information.

Advertising 71

Advertising Advertisers Whitepaper User-Generated 71

Unbounce

MARCH 23, 2023

It’s expected that 24% of all retail purchases will take place online by 2026. If you want your business to be successful today, it’s almost a given that you need to be doing some kind of digital marketing. Creating valuable content is also particularly useful for lead generation. Get a hobby, us.)

Digital Marketing 75

Digital Marketing Affiliate Marketing Social Media Marketing Marketing 75