2026, Market Research and Marketing Mix

How to market your brand to budget-conscious prospects

Hubspot Marketing

JUNE 17, 2025

While much of your marketing mix doesn’t necessarily need to change, you should meet these buyers where they are and talk to them using language they appreciate. If you do enough market research , you should have detailed information on personas and buying behaviors. So, marketers will do more with less.

Branding

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14 stats that show how gaming, in-game ads and OTT entertainment have changed in the wake of Covid-19

Econsultancy

FEBRUARY 23, 2022

According to global market research firm Research Dive , the global in-game advertising market will generate just shy of $14 billion between 2021 and 2028, up from a little over $6 billion in 2020, at what Research Dive has called a “healthy” CAGR of 11.2%. billion in 2026, at a CAGR of 2.5%.

Entertainment

Entertainment Advertisers Advertising Gen Z

Marketing Pro Pulse

How to market your brand to budget-conscious prospects

14 stats that show how gaming, in-game ads and OTT entertainment have changed in the wake of Covid-19

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