Hubspot Marketing

DECEMBER 13, 2023

Chances are, your brand has worked with creators in the past and likely will again. Currently valued at $250B, the creator economy is expected to reach $480B by 2028. This growth is fueled by increased cash flow from brands and higher demand for content. YouTube is a powerful search engine with a large global user base.

Gen Z 121

Gen Z B2C User-Generated Branding 121

Hubspot Marketing

DECEMBER 13, 2023

Chances are, your brand has worked with creators in the past and likely will again. Currently valued at $250B, the creator economy is expected to reach $480B by 2028. This growth is fueled by increased cash flow from brands and higher demand for content. YouTube is a powerful search engine with a large global user base.

Gen Z 91

Gen Z B2C User-Generated Branding 91

SocialPilot

JANUARY 31, 2024

The power of influencers can turn a brand into a phenomenon and a product into a movement. Being a part of the SaaS brand marketing team, your responsibility lies in showcasing the tangible benefits of an intangible product. billion by 2028. With its horizon expanding in B2B, it is also well renowned in the B2C industry.

Influencer Marketing 90

Influencer Marketing User-Generated Education CRM 90

Martech

APRIL 8, 2024

As she mentions, Google’s Search Generative Experience (SGE) — which is still being tested — is very popular with users. By 2028, brands’ organic search traffic will decrease by 50% or more as consumers embrace generative AI-powered search. Q: So I see how this can aid B2C marketers, but what about B2B?

B2C 109

B2C Thought Leadership User-Generated Advertising 109