Remove 2028 Remove Branding Remove Customer loyalty Remove Market Segmentation
article thumbnail

Singles’ Day 2023: Holiday sales for cautiously optimistic Chinese consumers

SmartBrief - Marketing

This shift positions Douyin as a go-to platform for niche brands seeking increased visibility and sales in the dynamic Chinese ecommerce market. In 2023, the Chinese beauty market is projected to reach a staggering $60.7 billion , with a compound annual growth rate (CAGR) of 5.03% between 2023 and 2028.

Retail 52
article thumbnail

Singles’ Day 2023: Holiday sales for cautiously optimistic Chinese consumers

SmartBrief - Marketing

This shift positions Douyin as a go-to platform for niche brands seeking increased visibility and sales in the dynamic Chinese ecommerce market. In 2023, the Chinese beauty market is projected to reach a staggering $60.7 billion , with a compound annual growth rate (CAGR) of 5.03% between 2023 and 2028.

Retail 52