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Content marketing ROI: how to calculate it and which metrics to use?

Rock Content

You have to calculate the costs of social media, advertising, email marketing software packages, paid promotions, other tools, and platforms used for content distribution. What are the best metrics to measure the gains and costs of content marketing? Email marketing. Cost of content distribution.

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Unprompted: Combine data with AI to turbocharge your marketing

Unbounce

We’re gonna talk a little bit about where companies are on their data maturity curve, and what that even means, and hopefully anchor that back to, uh, some good thought leadership for our marketing audience today. Revenue Ops is responsible for three pillars: data, marketing technology tools, and processes.

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Unprompted: Combine data with AI to turbocharge your marketing

Unbounce

We’re gonna talk a little bit about where companies are on their data maturity curve, and what that even means, and hopefully anchor that back to, uh, some good thought leadership for our marketing audience today. Revenue Ops is responsible for three pillars: data, marketing technology tools, and processes.