Why Marketing Operations is the Heart of your Marketing Team
Adobe Experience Cloud Blog
AUGUST 14, 2014
Author: Courtney McAra When I first came to Marketo, I was SHOCKED by the size of our marketing operations team. In my previous role, I’d handled marketing operations and demand generation. What I failed to realize was that marketing operations (affectionately known as “MOPS” at Marketo) is at the core of a well-run marketing team.
Let's personalize your content