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This day in search marketing history: February 10

Search Engine Land

Here’s how Google’s own ads impact bids & pricing in AdWords auctions 2017: Google took steps to minimize the impact of its ads on CPCs, but advertisers paid as if Google didn’t win its ad positions, not as if Google didn’t bid at all. After Nine Years, Google’s Udi Manber Moves On 2015: Manber was VP of Engineering at YouTube.