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A Ninja Introduction to Marketing

Exposure Ninja

Everyone has a different idea of marketing. Whether you think it’s billboards at bus stops, an internet celebrity promoting a product, or an advert you saw on TV, you know the point of marketing — to sell a product or service to the masses. What is Marketing?

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What Is Marketing — And How to Get It Working for You

Exposure Ninja

So let’s take a closer look at what marketing is and how you can use it to achieve your business goals. What Is Marketing? The Definition of Marketing According to the Oxford English Dictionary, marketing is “The action or business of promoting and selling products or services, including market research and advertising.”

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What Are the Different Types of Marketing?

Exposure Ninja

The word “ marketing ” doesn’t refer to one type of activity you can do to promote your business. In fact, there are many different types of marketing that businesses can use to promote themselves. Marketing is most commonly split into two distinct categories — traditional and digital.

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What You Can Learn from Real-Life Marketing Examples

Exposure Ninja

To promote their new movie, Mr. Harrigan’s Phone, Netflix put up cryptic-looking billboards in the style of text messages. Nextflix could have created a standard horror movie billboard to promote the film, but it would have struggled to stand out amidst other Halloween and horror-themed billboards appearing around autumn.

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25 Best Email Marketing Tools to Dominate Inboxes in 2024

Customers.ai

You can use the data you capture for: Email marketing and retargeting Creating Facebook ad lookalike audiences Triggering direct mail to be sent SMS campaigns #2. Leadpresso works for any kind of B2B SaaS and exceptionally well for all social media, marketing, POS, content, and accounting related software companies.

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Important Marketing Terms You Should Know

Exposure Ninja

Examples include TV and radio adverts, telemarketing, direct mail and online ads. Inbound Marketing Inbound marketing is where consumers contact you after coming across your business organically. Influencer Marketing Influencer marketing is a marketing strategy that uses famous figures to promote a product.

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What Types Of Marketing Are There?

InTouch Marketing

Here are some of the hottest types of marketing in 2024, and why if you’re using a megaphone to capture potential customers’ attention, you’re likely missing the mark in today’s age where interruption marketing is becoming increasingly ineffective. This approach has become increasingly crucial in our interconnected world.