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Why we care about advertising: A marketer’s guide

Martech

Does your team understand data and analytics? Specifically, advertising leads to audience development, and these are the benefits it offers: Customer acquisition : A burgeoning customer base is vital for your long-term revenue growth. Do you have the right team to produce content on emerging platforms?

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20 B2B Marketing Strategies That Will Deliver Success In 2021

Marketing Insider Group

Link building, keyword research, optimizing copy development and more are all part of a successful SEO program, and as you can tell, these tactics are not one and done; rather, they require ongoing maintenance, attention and analytics, which are best executed with a retainer agreement. Spend 10% of Revenue on Marketing.

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19 B2B Marketing Strategies That Are Still Important for 2019

Marketing Insider Group

Link building, keyword research, optimizing copy development and more are all part of a successful SEO program, and as you can tell, these tactics are not one and done; rather, they require ongoing maintenance, attention and analytics, which are best executed with a retainer agreement. Spend 10% of Revenue on Marketing.

article thumbnail

19 B2B Marketing Strategies That Are Still Important for 2019

Marketing Insider Group

Link building, keyword research, optimizing copy development and more are all part of a successful SEO program, and as you can tell, these tactics are not one and done; rather, they require ongoing maintenance, attention and analytics, which are best executed with a retainer agreement. Spend 10% of Revenue on Marketing.