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The Changing Role of Marketing in 2022 – Culture and Customer Experience

Marketing Insider Group

The role of the CMO is changing, and it’s no longer all about advertising and brand management. Difficulties in gathering, updating, sorting, and analyzing data are commonly cited stumbling blocks, along with poor data quality and managing data across different departments and silos. Brand mentions on social media.

Customer 100
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The Changing Role of Marketing in 2020 – Culture and Customer Experience

Marketing Insider Group

The role of the CMO is changing, and it’s no longer all about advertising and brand management. Difficulties in gathering, updating, sorting, and analyzing data are commonly cited stumbling blocks, along with poor data quality and managing data across different departments and silos. Brand mentions on social media.

Customer 111