Remove B2C Remove Conversational Marketing Remove Customer Acquisition Remove Marketing Strategy
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Why we care about AI in marketing

Martech

Since these buying patterns are often more complex to spot in a B2B model than in a B2C model, the help of AI can be a game-changer. Marketing metrics. The ability to track the effectiveness of campaigns can significantly affect your marketing ROI. Learn more about AI marketing. Here are some common examples. AI chatbots.

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7 Examples of Effective Cross-selling (and Why They Work)

CXL

Recommending additional products or services can help customers solve problems while upping their investment. This will improve customer lifetime value (CLTV), making customer acquisition costs (CAC) healthier. B2C or B2B, all marketing is people talking to people.