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AI in 2024: A Digital Marketer’s Guide to Benefits and Pitfalls

Digital Marketer

Today, over 80% of digital marketers make use of AI in some way or the other. Whether it is using ChatGPT for generating ideas or Jasper for your captions, AI is here to stay. Well, sophisticated AI algorithms can help businesses fine-tune their interactions with users. Want to get certified in Content Marketing?

Law 91
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Important Marketing Terms You Should Know

Exposure Ninja

To help you out, we compiled a list of the most common marketing terms and some uncommon ones you can use to impress your colleagues. Business to Consumer (B2C) Business to Consumer (B2C) describes businesses that sell products or services to consumers. They may be run on search engines, social media or on other websites.

PR 52
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Unprompted: Can agencies survive the AI apocalypse?

Unbounce

In this episode, you’ll get answers to big questions like: What are the benefits to digital marketing agencies embracing AI? How you can improve your prompts to get better AI-generated results? Ad tools, copy generation, content and layout, you know, cropping, et cetera. I was chatting with one of our designers the other day.

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The complete guide to chatbots for marketing

Sprout Social

Additionally, by using chatbot marketing in your customer support processes you can give customers access to information beyond normal working hours. Generate leads and revenue Chatbots can gather the necessary information to provide effective support, especially when they are plugged into your website.