Remove B2C Remove Customer loyalty Remove Email Marketing Remove Social Media Marketing
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7 Digital Marketing Services Every Business Needs

Marketing Insider Group

We’ve seen these results in dozens of our own clients across several industries, including B2B, B2C, SaaS, nonprofit , tech and even real estate ! SEO Marketing Google processes 40,000 search queries every second, and is responsible for more than 75% of organic B2B search traffic. Watch the short video on email marketing below.

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7 Common B2B Social Media Marketing Mistakes

Marketing Insider Group

To help out my fellow B2B marketers, here is a list of 7 common mistakes that B2B marketers make when jumping feet first into social media marketing. For B2B companies, social media is more about interaction and knowledge sharing (think whitepapers, videos, thought leadership blogs, etc.).

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11 Digital Marketing Trends for Growing Your Business in 2021

Marketing Insider Group

The need for connection, personalization, and outstanding customer experiences will play into every facet of B2B and B2C marketing in 2021. Brand strategy, customer loyalty, and innovative technology are paramount. Let’s say you own an email marketing software company. Convert leads into customers.

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The Biggest Marketing Challenges for Small Businesses

Duct Tape Marketing

More than 75% of the respondents of this survey had 1-5 employees and serve a mix of local, regional, and national customers. 22% of those polled focused solely on B2B, 19% on B2C, and 53% targeting both. Email marketing. Social media marketing. Marketing and editorial calendar. Organic SEO.

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Holy Cow! That Is A Lot Of Time Spent Online Using Social Media

Marketing Insider Group

While not “dead”, email consumption is down. While it is holding its own in the #1 spot on mobile devices, the growth rates of social networks are catching up. Blog more, email market less.” Michael Brenner is the author of B2BMarketingInsider and serves as Director of Online and Social Media Marketing for SAP.

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Integrating Social Media and Search

Marketing Insider Group

My sister blog B2C Marketing Insider recently ran this article called Where Search Meets Social: Integrating Social Media into Organic and Paid Search Can Generate Exponential ROI written by Kent Lewis, President and Founder of Social Media and Marketing agencies Anvil Media and Formic Media.

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Lead Generation Programs That Work

Marketing Insider Group

Try These Traditional Tactics Now The Role of B2B Marketing About Michael Brenner Michael Brenner is the author of B2BMarketingInsider and serves as Director of Online and Social Media Marketing for SAP.