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17 marketing job descriptions for hiring managers to attract ideal candidates

Hubspot Marketing

After all, if you’re hiring for a technical SEO role, you don’t want to create a description that will attract newbies. Work alongside other marketers and content marketers to help distribute content that educates and entertains our audience and supports marketing goals. Likewise, content marketing ranked in the top three for B2C.

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The Best Marketing Events Happening in 2022

Marketing Insider Group

According to Forbes, one way to be sure you’re staying in-the-know about upcoming trends, new technologies, and potential opportunities is to attend marketing events and conferences throughout the year. Because B2B marketing has its own set of trends, best practices, and quirks that differ from regular B2C strategies.

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13 Amazing Examples of Brands on Social Media in 2021

Marketing Insider Group

Whether your business is B2B or B2C, you can learn a lot from these top brands on social media. Linking to landing pages from social media, Shopify effectively generates new leads and grows its customer base. MIG is a content marketing agency that creates high-quality, engaging, and SEO-driven content.

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How Ecommerce Transformed Marketing 

Digital Marketer

In retail, entertainment, and many other industries, ecommerce and digital services have long surpassed their high-street counterparts. The Rise of On-Demand Entertainment. Instant access to entertainment on the go is something that modern consumers have come to expect. And, in turn, how has that changed the way we market?

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How Search Generative Experience works and why retrieval-augmented generation is our future

Search Engine Land

While writing “ The Science of SEO ,” I’ve continued to dig deep into the technology behind search. Let’s talk about how it all works and where the SEO skillset evolves to account for it. The flurry of change is yielding so many opportunities to capitalize on new technologies.

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The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

It’s being there when consumers need you and seek you out with relevant, educational, helpful, compelling, engaging, and sometimes entertaining information.”. I define content marketing this way: “Customer-focused content, consistently delivered, on a platform you own, in order to reach, engage and gain new customers.”. Blow Them Away.

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The Best Marketing Conferences of 2020

Marketing Insider Group

Attending a marketing conference is a great opportunity to learn about up-and-coming trends and new technology in the industry, network with peers, brands, and vendors, and just stir up a bit of new inspiration and enthusiasm for your work. Brighton SEO Marketing Event. Friends of Search Amsterdam. SMX West & East.