Scoop.it!

MARCH 17, 2022

The fancy term here is KPIs, i.e., Key Performance Indicators. Read more about B2C content strategies here. You can then use relevant quotes in an article, Facebook ad, or white paper. Insights include page views, likes, comments, and shares. KPIs measure how effective your strategy is.

Whitepaper 90

Whitepaper Key Performance Indicator Promotion Analytics 90

Marketing Insider Group

JULY 1, 2020

They managed $1 million in new business, not from tons and tons of content, but from a logical content bundle that included a white paper, infographic, webinar, live presentation and Slideshare. Meet Our Millennials serves the triple purpose of empowering employees, attracting new talent, and humanizing the brand for consumers.

Marketing Strategy 145

Marketing Strategy Content Marketing Whitepaper Marketing 145

Marketing Insider Group

SEPTEMBER 14, 2023

Use key performance indicators (KPIs) to track the results of your content and make sure it’s serving the broader goals of your growth strategy over time. Even Snapchat seems more promising with Millennials and Gen Z spending an average of 50 minutes per day on the platform. Social Insider 5.

Content Marketing 109

Content Marketing Thought Leadership Gen Z Marketing 109

Backlinko

MAY 14, 2024

The Secret Garden Company, a small B2C business, knows Instagram is a visual platform. For example: If you target Gen Z or millennials, meet them where they spend their time. For example: If you target Gen Z or millennials, meet them where they spend their time. Like white papers and case studies.

PR 70

PR Customer loyalty User-Generated Marketing 70