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B2C Marketing: What No One is Talking About 

Adobe Experience Cloud Blog

Although the B2C world is different, in some ways there’s a lot to be learned from the way B2B marketers manage their audiences, personalize their customer experiences, and use data to drive strategy. Let’s take a look at some areas that we’ve traditionally thought of as B2B marketing and examine at the process through a B2C lens.

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Cook Up Email Marketing Automation With These 6 Recipes

Content Marketing Institute

Yet, emfluence’s Email Marketing 2018 Benchmarks Report shares that organizations are slow to adopt email marketing automation – only 2% of emails sent by B2B organizations and 3% for B2C organizations are automated. In B2C, as with Stikwood, it drives sales. The lesson? Aim high with your welcome emails.

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Transcript of Using Personalized Video to Build Relationships

Duct Tape Marketing

And you might be a solopreneur, you might be a real estate agent or a mortgage loan officer or a financial advisor or a home builder or whatever. And again, I don’t care whether this is B2B, B2C. And then from our web app, it’s more of a traditional email marketing and very lightweight marketing automation platform.