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Marketing Objectives for the Product Lifecycle Growth Stage

CXL

FEBRUARY 3, 2022

What is the growth stage of the product life cycle (and why is it important)? The growth stage is the period of the product life cycle with the sharpest increase in sales thanks to a boost in-market presence. You’ve achieved a degree of awareness, and people are buying your product.

Product 85
Product Product Life Cycle Marketing Marketers 85
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How Currys achieved a 56% open rate increase by optimising email subject lines in real time

Econsultancy

FEBRUARY 9, 2022

Midway through 2021, electricals company Dixons Carphone announced that it would be merging its four technology and retail businesses – Currys PC World, Dixons, Carphone Warehouse, and Team Knowhow – under the Currys brand name. Announced in May of last year, the merging of the four brands was complete by October.

Copywriting 60
Copywriting Communications CRM Product Life Cycle 60
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