Digital Marketer

DECEMBER 19, 2022

Starting from simple banner ads and email campaigns, digital marketing has come to mean so much more. The Decline of Traditional Marketing. As digital e-commerce marketing has grown, traditional marketing methods have fallen out of favor. New Marketing Channels. Image sourced from McKinsey.

Transform 83

Transform eCommerce Retail Entertainment 83

Marketing Insider Group

MAY 24, 2012

In a perfect example of content marketing itself, Rebecca Lieb (@ lieblink ) with support from Jeremiah Owyang (@ jowyang ) from Altimeter have delivered a Content Marketing ebook , webcast , blog post , book and slideshare presentation on what they call “The New Marketing Equation.

Content Marketing 83

Content Marketing Entertainment Customer Acquisition Marketing 83

Duct Tape Marketing

OCTOBER 8, 2023

Fractional CMOs typically bring their wealth of experience to guide marketing efforts, helping companies refine their brand messaging, identify ideal clients, improve client retention and more. In conclusion, stepping into the shoes of a fractional CMO isn’t just about mastering traditional marketing roles.

CMO 71

CMO Price Transform Marketing Strategy 71

Digital Marketer

FEBRUARY 27, 2023

AI is also assuming more marketing responsibilities and raising concerns that human marketing roles might become obsolete. But the ability to embrace new technologies quickly and implement marketing experiments independently can make the difference between success and be made redundant. At least not anytime soon.

New Markets 80

New Markets Marketing Marketers Traditional Marketing 80

Digital Marketer

MAY 19, 2023

Not only could your services (and therefore your business) become irrelevant if you fail to consider how new technologies, marketing practices, and methods are changing, you’re going to do something even worse… YOU WILL MISS A MASSIVE OPPORTUNITY. Plus, customers need to be sold on your brand. But fret not!

User-Generated 76

User-Generated Marketing Marketers Transform 76