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4 digital marketing pain points SMBs face today by Microsoft Advertising

Martech

Tight budgets and scrappy teams require innovation at every level — from the Founder and CMO, e-commerce Marketing Director to VP of Marketing, Social Media Director to Paid Search Strategist. And often, with SMBs, the product offering aligns with employee values and belief systems. A challenging digital marketing world.

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4 digital marketing pain points SMBs face today by Microsoft Advertising

Search Engine Land

Tight budgets and scrappy teams require innovation at every level — from the Founder and CMO, e-commerce Marketing Director to VP of Marketing, Social Media Director to Paid Search Strategist. And often, with SMBs, the product offering aligns with employee values and belief systems. A challenging digital marketing world.

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Merkle raises its commerce game: Tuesday’s daily brief

Martech

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. Good morning, Marketers, and what’s your number one marketing metric? In the past, Driscoll’s approach to digital had been based on storytelling and loyalty.

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Watching B2B TV: Thursday’s Daily Brief

Martech

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. Good morning, Marketers, and do you switch on the TV to watch B2B? No one wants to see their product advertised on a website pushing fake news, conspiracy theories or extremist politics.