Content Marketing Institute

JULY 24, 2018

” Andy Crestodina , co-founder, CMO, Orbit Media. Direct mail marketing. Invest unexpected dollars in direct mail marketing (maybe?), That leaves a gap for low cost-per-click advertising on thought-leadership content. I’d fly in top speakers to present on top topics.

Whitepaper 105

Whitepaper Content Marketing Direct Mail User-Generated 105

Adobe Experience Cloud Blog

DECEMBER 13, 2016

It was a great gathering of B2B thought leaders, innovators, and account-based marketing practitioners that highlighted how marketing and sales professionals are winning with ABM. Bringing Your ABM to Life with Video. It’s More Than Marketing. Account-based marketing encompasses a lot more than the name implies.

Thought Leadership 134

Thought Leadership Non-Profit Transform CMO 134

Exposure Ninja

JULY 5, 2023

A well-crafted content marketing strategy is the cornerstone of an effective B2B marketing campaign. Establishing thought leadership: Share valuable content, join industry discussions, and showcase your expertise on social media to position your brand as a thought leader and go-to resource in your field.

Marketing Strategy 52

Marketing Strategy Whitepaper Marketing Marketers 52