CMO Management Market Segmentation New Markets 
The CMO Survey
MARCH 28, 2023
Results from the 30 th edition of The CMO Survey indicate that inflation and economic uncertainty are harming marketing spending as the C-suite retrenches and cuts costs. While more than half of marketers reported a 10.4 The CMO Survey Award for Marketing Excellence is selected by fellow marketers.
CXL
MAY 27, 2022
In this article, you’ll learn about how a demand generation manager benefits an organization and which qualities they need to fuel your sales pipeline. What is a demand generation manager and why do they matter? The role of a demand generation manager (DGM) is to manage the team and the campaigns that create awareness and interest.
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Marketing Insider Group
MARCH 9, 2020
With today’s analytics programs available on both Google and most social media platforms, you can even identify new market segments to target. CMO, tear down that wall. Identifying your top performers can help you spot trends that can help you choose the types of content you need to focus on during the coming months.
Rock Content
DECEMBER 11, 2020
Instead of humanoid robots doing house chores, we have brilliant personal assistants, convenient voice-activated managers, and data analyzers. What does it have to do with Marketing? After all, there must be a reason why technology is becoming more prevalent in Marketing businesses around the world, right? Dealing with data.
Businesses Grow
FEBRUARY 6, 2023
Summarize complex podcast show notes My friend Joeri Billast is a Web3 consultant and host of the wonderful CMO Stories podcast. Create a mindmap for a product introduction Richard Bliss of BlissPoint Consulting offered this idea: I asked it to create a text-based mindmap on what I need to do to promote an old product into a new market.
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