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The A to Z Guide to Content Marketing for Distributors

Marketing Insider Group

Distributors have a unique position in the supply chain, managing and marketing to manufacturers and retailer partners at both ends. Content marketing for distributors is a way to engage these multiple audiences at once while growing your brand visibility. Content Marketing for Distributors: The A-Z Guide.

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10 Customer Experiences You Need To Deliver Today

Marketing Insider Group

Think Amazon’s user experience setting expectations for a B2B software company, or that Apple sets expectations for a retailer, and you start to connect the dots. Customer experience manifests in social selling, content marketing, social media and every touch point on the customer journey. 5 Key Customer Experience Facts.

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The Nuts + Bolts of the Manufacturing Industry

Set Up

Pursuing Technology + Data Sarah Woodward , EVP of Growth at Three Five Two, claimed, “Unfortunately, marketers in manufacturing have to do a lot more with a lot less.” “ Using digital tactics fueled by a customer-centric, content-based approach? Using digital tactics fueled by a customer-centric, content-based approach?