Remove Content Placement Remove Place Remove PR
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The Zero-Click Internet: What It Means for Your Marketing Strategy

Duct Tape Marketing

And as a result, the only thing to do is to create zero click content and do zero click marketing. Influence people in the places they're already paying attention John Jantsch (05:11.52) Right. It is a PR job. Maybe they'll call it PR. Maybe they'll call it content placement or offsite content marketing.