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4 Content Distribution Strategies That Make Web Traffic Soar

Marketing Insider Group

You want to get that content some extra traction—so you want to reach out to people in your target market who aren’t your social media followers. Its audience is primarily female, and it’s a great place to showcase your wares. If you’re a B2C company, chances are your target market has their favorite places to browse.

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Why Your Content Marketing Strategy Isn’t Working and How to Fix It

Marketing Insider Group

It might surprise you, but expertly crafted content marketing rarely promotes the product or service itself. Whether it’s a blog post, a highly technical white paper, or a how-to video, great content marketers put the customer’s greatest needs at the heart of every piece of content they produce.