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Demand Generation vs. Lead Generation: Integrating To Drive Growth

CXL

With a tactical understanding of two different marketing strategies: demand generation and lead generation. While your competitors pump out gated ebooks and “state of the industry” lead magnets that generate low-to-no intent MQLs, tap into existing demand to build a pipeline of high intent leads.

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The Secret Sauce for Optimizing Your FAQ Page

Duct Tape Marketing

When customers come to a FAQ page, they’re looking for specific answers like, how to cancel a membership, exact shipping prices, or fees associated with your product. Those idiots in marketing just don’t get it I’m presenting a workshop this week titled – How to. Create Enticing Answers. Allow For Further Reach Out.

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How to Tune Up Your Email Marketing So You Can Improve Conversions and Make More Money

Duct Tape Marketing

Their feedback will help you design content and products they desperately want and market them using just the right words. . Spam bots, fake or mistyped email addresses, and junk mail filters may be polluting your data. This product will help you have more of these good things and less of those bad things.”.