Copywriting eBook Price Transform 
CXL
JULY 25, 2022
Careful attention to CTA (call to action) copywriting is the difference between brands that drive conversions and those that only drive traffic. That action might be to: Download an ebook or guide; Sign up for a free trial; Register for an upcoming webinar; Browse products in your online store; Book a sales demonstration.
Martech
MARCH 13, 2023
Some are confident in AI’s capability to deliver high-performing copy for ads, landing pages and even white papers and ebooks. In turn, more realistic marketers and copywriters assert the stark superiority of human writing over AI. Here’s a sample prompt to get started: “Act as a copywriter. See how it works.
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Neil Patel
AUGUST 18, 2021
For example, if you offer coaching services to freelance writers you might cover topics like: attracting new clients nurturing prospects generating and capturing leads retaining existing clients setting and raising rates weeding out difficult or “problem” clients branding content creation and copywriting case studies.
Unbounce
MARCH 12, 2024
Flexibility is the name of the game—you can tweak, transform, and tailor your offerings without breaking a sweat. Ebooks and guides Pen a page-turning ebook thriller, a guide to urban beekeeping, or a cookbook with the delicious recipes your grandma brought over from the old country. Pay attention to design and usability.
AWeber
SEPTEMBER 19, 2023
You don’t have to be an expert copywriter to create an enticing product description. Pricing and shipping information. Raise your product prices if it helps you afford the shipping costs—but nothing helps you sell quite like a tag that says “free shipping.” High-resolution images. The same rule works for videos.
Neil Patel
MARCH 28, 2023
you’re retargeting previous website visitors or past customers with custom audiences), your ads can grab their attention at a more cost-effective price point (per impression or click). Checklists, eBooks, whitepapers, webinars, and templates are just a few ideas you could try. Your lead magnet can be anything you want it to be.
Neil Patel
APRIL 20, 2021
online course, ebook, software), so you naturally want others to believe in it, too. Copywriters know how to sell benefits. This transformation was a source of confidence to potential customers. The value of your product/service is expected to be higher than the price they paid for it. You believe in your product (e.g.,
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