How Currys achieved a 56% open rate increase by optimising email subject lines in real time
Econsultancy
FEBRUARY 9, 2022
” and, “If a customer is hunting for a product, how can we better assist that sale?” It’s, ‘Okay, how are we going to personalise the product on the webpage? ” AI copywriting: An overview. How do we better communicate that message and recover that customer?”
60 
Let's personalize your content