Sachs Marketing Group

JUNE 27, 2023

There are many benefits of using copywriting formulas. These formulas save time, boost consistency, and are tried-and-true methods for improving engagement and conversion rates in marketing campaigns. This is where copywriting formulas come into play as a game-changer for digital marketing. What are Copywriting Formulas?

Copywriting 52

Copywriting Non-Profit Energy Education 52

Lynton Web

JANUARY 12, 2024

As the landscape of digital marketing expands, email marketing continues to be a tool for direct, personalized communication with prospects and customers. Let's unfold the layers of email marketing, revealing its strategic importance, innovative trends, and varying techniques that elevate business engagement and growth.

Email Marketing 102

Email Marketing Transform User-Generated Marketing 102

Customers.ai

FEBRUARY 20, 2024

So, you want to grow your business and need email marketing tools that are easy to use, affordable, and will turn your leads into customers, correct? Lucky for you, we’ve narrowed down the more than 500 email marketing tools on the market to make up the best suite of email marketing software from email capture to inbox delivery.

Email Marketing 73

Email Marketing CRM User-Generated eCommerce 73

Customers.ai

APRIL 25, 2023

Email marketing is a tried and true tactic for businesses. AI email marketing is the next frontier. With the sheer volume of emails flooding inboxes every day, it’s becoming increasingly difficult to stand out and make an impact. What is AI Email Marketing? Better results with less work!

Email Marketing 94

Email Marketing Marketing Marketers Transform 94

Litmus

NOVEMBER 20, 2023

Read on as we dive into key aspects for email marketers to consider when evaluating the use of AI in their workflows. In short, AI tools excel at tasks that are more repetitive in nature, giving marketers time back to focus on more complex tasks. Now, what exactly are those manual, repetitive tasks in the email workflow?

Email Marketing 67

Email Marketing Copywriting Marketing Marketers 67

Sprout Social

FEBRUARY 17, 2022

Or at least, this was true until email marketing templates came along. Let’s explore how you can use templates to make your email marketing more efficient. Why use email marketing for your business? Businesses using email marketing: Building brand awareness. Simply put—because it works.

Email Marketing 128

Email Marketing Marketing Marketers Direct Mail 128

Content Marketing Institute

JUNE 4, 2018

There’s one thing I hate about email marketing copy: You never know how it’s going to perform until the campaign goes live. Sure, you can A/B test every element of each email all month, but taking that time means you’ll probably start losing leads. Use the bucket brigade copywriting method. BtoBMagazine Click To Tweet.

Copywriting 111

Copywriting Transform Place Email Marketing 111

Hubspot Marketing

MAY 22, 2023

Email marketing is integral to any marketing strategy because it’s a great way to generate leads and convert audiences. Whether you’re creating your first strategy or looking to modify your process, AI email marketing tools can help you save time, optimize your strategy, and meet your email goals.

Email Marketing 111

Email Marketing Price User-Generated Health 111

Neil Patel

NOVEMBER 7, 2020

Heck, most of them used or would use one to sign-up for your service or product. Data shows companies can generate $38 for every $1 email investment. Now that’s where the best email marketing companies come in. The very top email agencies you can trust. The 5 Top Email Marketing Companies in The World.

Email Marketing 102

Email Marketing eCommerce Thought Leadership Copywriting 102

Hubspot Marketing

FEBRUARY 25, 2020

As a marketer, you might've heard coworkers talking around the watercooler about how email marketing is dead. It's been a common concern for many marketing departments. Well, I'm here to let you know that you don't have to worry because email marketing is still going strong. Creating personalized content.

Email Marketing 139

Email Marketing Marketing Marketers Promotion 139

Neil Patel

MARCH 1, 2021

One solution to this problem may be productized services. The productized services model allows agency owners, freelancers, and consultants to break out of billing by the hour or per project and instead invoice by sets of services rendered. What Are Productized Services For? Benefits of Productized Services for Your Customers.

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Product Price Copywriting B2C 141

Litmus

MAY 16, 2023

So, what’s the “right” way to use AI in email marketing ? In this blog post, we’ll examine the ways email marketers can incorporate generative AI into their email programs while adhering to some guiding principles that address the most significant concerns surrounding AI. Sounds great, right?

Email Marketing 78

Email Marketing Marketing Marketers User-Generated 78

Digital Marketer

JANUARY 20, 2023

Plus, with story-based emails, you can easily add more variability to your email calendar. As a result, customers will no longer be able to predict what your next email will be about: a fun story? A new product? But you can’t just end your story abruptly so you can sell your products/services.

Email Marketing 87

Email Marketing Entertainment Copywriting Marketing 87

Litmus

AUGUST 12, 2021

It’s back to school season, and we’re going back with Agile Email Marketing (AEMKT) 101, our introductory course into the fundamentals of agile marketing. Jessica Raggio (VP of Product Marketing at Litmus) and Raviv Turner (Agile Trainer & Coach, Partner at AgileSherpas). Go agile with email marketing.

Email Marketing 99

Email Marketing Transform Copywriting Marketing 99

Vertical Response

SEPTEMBER 19, 2022

Are you looking for ideas for your next email marketing newsletter? This could be news about your company, such as a new product launch or expansion into new markets. This could be news about your company, such as a new product launch or expansion into new markets. If so, you’re in luck!

Email Marketing 71

Email Marketing Marketing Marketers Price 71

AWeber

JANUARY 9, 2024

Then it sends a relevant series of emails to cultivate their interest and guide them toward making a purchase or commitment to your service. You can put multiple nurture campaigns on autopilot and it probably won’t cost you a penny more than what you already pay for your email marketing service. The best part?

Customer 90

Customer Copywriting Email Marketing User-Generated 90

Hubspot Marketing

OCTOBER 23, 2023

As a marketing copywriter, I can tell you writing is critical to any successful marketing campaign, from emails to social media posts to blogs. Even the most seasoned writer can struggle to keep up with demand, so taking advantage of the AI tools available to streamline your process and boost your productivity is crucial.

Copywriting 123

Copywriting User-Generated Influencer Marketing Marketing 123

Businesses Grow

MAY 30, 2023

I think it represents a breakthrough in community productivity and publishing. How obsession with metrics can actually undermine your business Why Google loves 2,000-word blog posts. I guarantee this is one of the most useful and unusual books you will ever own! I am extraordinarily proud of this book. And please check out the RISE community.

Copywriting 144

Copywriting Direct Mail Marketing Marketers 144

Search Engine Land

NOVEMBER 14, 2023

Email marketing expert Content marketing expert AI expert A snarky marketer who must might make you laugh SearchBot image generator. You can also use SearchBot to generate AI images. This is powered with DALL-E 3. I t’s free. SearchBot is free but now will require registration. It remains in beta. What is SearchBot.

Copywriting 105

Copywriting SEO Analytics Management 105

Martech

MARCH 28, 2024

There are now countless AI-powered tools available for marketers to help boost productivity, automate manual tasks, analyze data and more. Fortunately for marketers and business users in other areas of the business, software vendors are moving fast to incorporate AI into their existing applications.

Copywriting 122

Copywriting User-Generated CRM Marketing 122

Litmus

JUNE 6, 2023

This month, we’re chatting with Val Geisler —conversion and retention strategist, copywriter, CrossFit and slow-flow yoga afficiaonado, and Faith No More fan. I feel like I didn’t choose the email life, the email life chose me. I dove into that and learned everything about email, inside and out. What are they missing?

Copywriting 71

Copywriting eCommerce Finance Email Marketing 71

Sprout Social

MAY 25, 2016

But a lot of email marketers sort of stumble into the field, which makes it crucial to know where to find all the help you need for success. Just like having the perfect social media publishing tools , you need to know where to find the best free email marketing tools. Choosing the Right Email Service Provider.

Email Marketing 110

Email Marketing Copywriting Marketing Marketers 110

AWeber

MAY 6, 2022

Maybe most marketers, but not all of them. One survey of email marketers showed that only 20% of marketers prefer to send only HTML emails. 62% prefer to send a hybrid HTML/plain text email, and 16% actually prefer to send only text-based emails. This is consistent with email marketing best practices.

Copywriting 124

Copywriting User-Generated Email Marketing eCommerce 124

Tiecas

MAY 17, 2024

Creating an Industrial Value Proposition that Converts: Understanding Your Target Audience Your industrial website’s value proposition is the core message that communicates how your products or services solve your customers’ specific problems and deliver tangible benefits. What do they value most in a product or service provider?

Whitepaper 52

Whitepaper Manufacturing Copywriting Transform 52

Litmus

MARCH 13, 2023

Samar Owais (she/her) Email Conversion Strategist and Founder at Emails Done Right Follow Samar on LinkedIn and Twitter What did the beginning of your time in email marketing look like? Once I became fascinated with email marketing, there was no looking back. Non-stop learning. By process of elimination.

Copywriting 67

Copywriting eCommerce Email Marketing Place 67

Litmus

JUNE 6, 2023

This month, we’re chatting with Val Geisler —conversion and retention strategist, copywriter, CrossFit and slow-flow yoga afficiaonado, and Faith No More fan. I feel like I didn’t choose the email life, the email life chose me. I dove into that and learned everything about email, inside and out. What are they missing?

Copywriting 55

Copywriting eCommerce Finance Email Marketing 55

Martech

APRIL 5, 2023

For your emails to convert, it takes more than writing a few lines and hitting send. Everything plays a role in your email success, from the health of your email database to your copywriting skills. That will allow you to identify what resonates most with your audience so you can create more similar emails.

Health 111

Health Copywriting Inbound Marketing Education 111

Litmus

MARCH 5, 2020

In this episode of Delivering, host Jason Rodriguez tries to work through the ongoing discussion around digital privacy and how it relates to email marketing. How is tracking information used in email marketing? And should marketers stop tracking subscribers? Do subscribers know they’re being tracked?

Email Marketing 70

Email Marketing Marketing Marketers Copywriting 70

Martech

OCTOBER 9, 2023

Check these resources: If you don’t already have a good background in psychology in marketing and behavioral science, start by reviewing Cialidini’s own thumbnail guide to his seven principles of persuasion , or read his landmark book, Influence: The Psychology of Persuasion. Who the prompt is representing (the email marketer).

eCommerce 132

eCommerce Price Email Marketing Retail 132

Hubspot Marketing

DECEMBER 26, 2022

Marketing and Content Creation. Copywriting. Social media marketing. Video and audio production. Email marketing. Product management. Copywriting. UX copywriting. Email marketing. Video production. Audio production. SEO/SEM marketing. Task management.

Copywriting 144

Copywriting Key Performance Indicator Transform Marketing 144

Marketing Insider Group

APRIL 11, 2023

Why Spend Your Budget on Digital Marketing Services? When you invest in digital marketing services, you also secure a reliable way to reach your niche audiences and promote your products and services. If it’s done correctly, the ROI from email marketing can make a major impact on your business’s performance.

Digital Marketing 128

Digital Marketing Whitepaper Copywriting Real Estate 128

Search Engine Land

APRIL 5, 2023

For your emails to convert, it takes more than writing a few lines and hitting send. Everything plays a role in your email success, from the health of your email database to your copywriting skills. That will allow you to identify what resonates most with your audience so you can create more similar emails.

Health 98

Health Copywriting Inbound Marketing Education 98

Digital Marketer

DECEMBER 21, 2023

All these pointers allow you to deliver hyper-personalized content, product recommendations, and user experiences. From automated copywriting to rewriting a piece of content, AI writers are well-versed in this creative process. Nowadays, you need to learn how to create a podcast with generative AI to be more productive.

Law 91

Law Digital Marketing User-Generated Copywriting 91

AWeber

JUNE 15, 2023

I’ve heard this same stress coming from copywriters too. But the vast majority of disruption isn’t going to come from AI taking human jobs, it’s going to come from humans who know how to use AI being more effective and productive. Something like: Write a paragraph promoting my copywriting services.

Copywriting 105

Copywriting Promotion Email Marketing Communications 105

CXL

JULY 25, 2022

Careful attention to CTA (call to action) copywriting is the difference between brands that drive conversions and those that only drive traffic. That action might be to: Download an ebook or guide; Sign up for a free trial; Register for an upcoming webinar; Browse products in your online store; Book a sales demonstration.

Copywriting 121

Copywriting eBook User-Generated Communications 121

Rock Content

FEBRUARY 15, 2024

Have you ever purchased a product or signed up for a service that sounded amazing on paper but was actually confusing to use in practice? UX stands for “user experience” – the experience of what it’s actually like to interact with a particular product or brand. Miss the boat, and an otherwise great product could easily fail.

Copywriting 82

Copywriting Energy eBook Product 82

Orbit Media Studios

JANUARY 31, 2023

We asked an old friend and digital marketing pro for his input on homepage CTAs: Justin Rondeau, Invisible PPC “ Your homepage isn’t a campaign landing page – you’ll cover multiple concepts, different offerings, different products, and link to multiple areas on your site. If possible, show the product in use.

Copywriting 140

Copywriting Real Estate User-Generated Analytics 140