Adobe Experience Cloud Blog

AUGUST 24, 2016

In fact, data from Forbes reveals 90% of the customer value for B2B businesses is actually obtained after the initial sale. Don’t leave this on the table for others to grab—start implementing customer marketing today. Check out our ebook, Customer Base Marketing: How To Keep Your Customers Coming Back For More.

Thought Leadership 91

Thought Leadership Marketing Automation Platform CRM eBook 91

Adobe Experience Cloud Blog

JUNE 11, 2014

There is so much data available to marketers today. Build Deep, Enduring Relationships with Customers Over Time. Let’s face it, it is frequently more cost effective and easier to keep and grow an existing customer than it is to constantly acquire new customers. Why not give your VIP customers an enhanced experience?

Digital Marketing 134

Digital Marketing Customer Journey CRM Retail 134

Base.ai

DECEMBER 29, 2020

Customer marketers have a lot on their plates: Keeping customers educated, informed and engaged through content and programs like newsletters, product roadmap webinars, launches and user groups is just one side of the coin. Think of the standard customer journey map as your base lens.

Customer Journey 52

Customer Journey CRM Promotion Whitepaper 52