Adobe Experience Cloud Blog

JUNE 24, 2015

You had the data list pulled from your demand gen team a month ago—but your CRM data has not been refreshed in a while. As marketers, we spend millions of dollars to reach prospects and turn them into customers. Whether it’s through online marketing , direct mail, or email blasts, we’re constantly trying to reach our target audiences.

Direct Mail 134

Direct Mail Thought Leadership CRM Marketing Automation Platform 134

CXL

MAY 27, 2022

It includes brand awareness tactics like press releases and influencer marketing , as well as more product-specific efforts, such as case studies and middle- or bottom-of-funnel walkthrough videos. Take Omnisend , an email marketing, SMS, and automation platform for ecommerce sellers. Take sales CRM Pipedrive.

Thought Leadership 89

Thought Leadership Whitepaper eBook User-Generated 89

Adobe Experience Cloud Blog

JUNE 5, 2013

In retail banking, mobile banking sites and mobile apps are also underutilized marketing channels. There are many tools to send messages via mobile channels and many marketing automation platforms allow this to be done easily and in one place. In contrast, old firms are still sending generically targeted direct mail.

Digital Marketing 134

Digital Marketing Telemarketing Thought Leadership Direct Mail 134

Adobe Experience Cloud Blog

MARCH 14, 2016

Once your program starts to take off, you can then begin to promote referrals more extensively through your website, blogs, newsletters, social media, and direct mail. Depending on your sales process, this can be automated partially or completely using a marketing automation system and CRM.

Thought Leadership 91

Thought Leadership CRM Direct Mail Marketing Automation Platform 91