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CMO Confessions Ep. 41: Pierre Custeau of MRP

On24- CMO Confessions

Today’s CMO Confessions features Pierre Custeau, Senior Vice President of Product at MRP. It’s Pierre Custeau, Senior Vice President of Product at MRP Prelytix. Pierre has spent his entire career building products, and a lot of his career has been spent building products for marketers. Pierre, thanks for coming on.

CMO 52
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What Qualities Should You Look for in a Marketing Automation Manager?

Adobe Experience Cloud Blog

He/she will work with key stakeholders, such as product marketing and sales, and may manage a team of vast talents–marketers, content creators, and designers. However, the smaller your company, the more “hats” your marketing automation manager will have to wear in the beginning. Product or segment marketing.

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The Strategy Behind Building A Thriving Online Community For Your Brand

Duct Tape Marketing

14:13] How do you approach someone giving their honest opinion in a group or community that isn’t so flattering of your product? [15:00] So you, you hit on a couple things I was gonna ask about, I wanna double back to maybe giving you a chance you met, you said there are new technologies. Jenny Weigle (07:08): All right.

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A marketer’s 2022 guide to Marketo: What it does today

Martech

Product overview. Real-time data capture and bi-directional data integration sync with CRM. Marketo offers campaign cloning across programs, workflows, and assets and integrates with Salesforce, Microsoft Dynamics, SAP, and other CRM systems to increase lead management effectiveness. Click here to download!

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Omnichannel customer experience: exploring seamless customer journeys

Sprout Social

Compare customer ratings: Gather feedback to evaluate the customer’s experience with your product and customer service. This creates more opportunities for brands to create deeper customer connections and build product loyalty. This is where businesses must leverage advanced technology.