Adobe Experience Cloud Blog

JULY 10, 2015

We were inspired by marketers at companies like CVS, IBM, and Regal Entertainment that have achieved jaw-dropping increases in customer acquisition and sales by integrating gifting into campaigns. It is also a great way to reward referrals and customer advocacy. Enter, Marketing Automation. Marketing: Redux.

Marketing Strategy 134

Marketing Strategy Marketing Automation Platform Thought Leadership Transform 134

Martech

JANUARY 25, 2022

To keep up with the demand for good experiences, these organizations use CRM systems to improve communication with customers, ensuring satisfaction levels remain high. They can also assist with logistics and transportation of equipment. Brands may have too few staff members available to handle the needs of a growing customer base.

CRM 98

CRM Finance Marketing Marketers 98

Content Marketing Institute

NOVEMBER 27, 2018

Email marketing automation, Jessica says, can “bring that ship of people to your great content, with the goal of them spending time with you, getting to know you better, and maybe moving down that funnel.”. You may think they only serve a logistical need (e.g., The lesson? Aim high with your welcome emails.

Email Marketing 91

Email Marketing CRM Real Estate Shipping 91