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Delivering episode 34: Shazad Beharry on going email first in an omnichannel world

Litmus

JANUARY 22, 2021

Shazad is the senior manager of customer marketing at AutoNation, which is a pretty big auto retailer across America. So I worked with my leadership team at my previous company to develop a email marketing program. So I worked there and I created that first email campaign and that customer strategy, customer journey with them.

Direct Mail

Direct Mail Telemarketing Retail Email Marketing

Important Marketing Terms You Should Know

Exposure Ninja

OCTOBER 16, 2023

To help you out, we compiled a list of the most common marketing terms and some uncommon ones you can use to impress your colleagues. Outbound Marketing Outbound marketing is where you make first contact with consumers. Examples include TV and radio adverts, telemarketing, direct mail and online ads.

PR Marketing Marketers User-Generated

Marketing Pro Pulse

Delivering episode 34: Shazad Beharry on going email first in an omnichannel world

Important Marketing Terms You Should Know

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