Remove Customer Journey Remove Digital Marketing Remove New Markets Remove Performance Marketing
article thumbnail

Top Challenges and Focus Areas for Marketers in 2023

Bannerflow

To stay ahead of the curve, marketers must be proactive, data-driven, and focused on delivering long-term results. Keeping up with the latest market trends and adopting a data-driven approach Businesses must be proactive in the fast-paced digital marketing landscape.

article thumbnail

What Does a Demand Generation Manager Do? (And How to Become One)

CXL

The responsibilities from this DGM role at SaaS company Datto show how embedded demand gen managers are in marketing: • “Build strong, integrated marketing programs using a mix of content marketing, digital marketing, email marketing, and webinars to drive new business opportunities and revenue.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Why we care about email marketing: A marketer’s guide

Martech

Most digital marketers are spending money on email marketing right now. So, using that budget more effectively can reveal new ways to recoup an investment, grow the audience and meet company objectives. But marketers can reach customers’ inboxes at will thanks to push messaging.

article thumbnail

How Saxo Bank transformed its display advertising

Bannerflow

How have your digital marketing processes changed? Mads Cramer, Global Head of Brand, Content and Design at Saxo Bank: To simplify our digital advertising, we decided to divide our internet advertising into two main areas, one being Facebook, the other being Google. There we call ourselves Saxo Markets and are an online broker.