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Top 10 types of customer marketing you must know in 2022

OnPassive Marketing

There’s a lot of buzz around customer marketing, but the term can mean different things to different people. This article will cover ten customer marketing types that you should know about, from direct mail to online marketing. Customer Marketing Definition. Direct Mail.

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Drive growth with account-based marketing

Martech

Buyer personas are a semi-fictional representation of your ICP, based on market research and existing customer data. Account-based marketing: A snapshot. Account-based marketing, or ABM, is a B2B marketing strategy that aligns sales and marketing efforts to focus on high-value accounts. Why use them?

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Customer targeting: What it is, how it works, examples, and more

Use Insider

By targeting customers based on individual behaviors and characteristics, you can personalize your marketing campaigns, connect with your customer base with greater precision, and maximize your marketing efforts. Customer targeting started back in the direct mail era of marketing and advertising.

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