Jeff Bullas
FEBRUARY 13, 2023
We speed date, eat fast food, use emojis instead of words, pay for overnight shipping, and get started with social media without knowing why or what to expect. Unlike traditional marketing, where you bombard prospects with sales messages – social media is a two-way process. The world is moving faster than ever before.
SMEI
NOVEMBER 2, 2021
Customers are much savvier these days, and old fashioned direct marketing tactics no longer work on a digital generation that has been raised to be cautious. These days there isn’t a single stage of your customer journey and relationship that doesn’t involve touchpoints.
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SMEI
NOVEMBER 2, 2021
Customers are much savvier these days, and old fashioned direct marketing tactics no longer work on a digital generation that has been raised to be cautious. These days there isn’t a single stage of your customer journey and relationship that doesn’t involve touchpoints.
Marketing Insider Group
FEBRUARY 5, 2024
(Khoros) Lead Generation & Nurturing Stats 65% of businesses say generating traffic and leads is their biggest marketing challenge. HubSpot) 93% of B2B companies say content marketing generates more leads than traditional marketing strategies. Statista) 76% of businesses use marketing automation.
Hubspot Marketing
MAY 13, 2019
In fact, you spend so much time planning and executing on the email strategy, you hardly ever connect with the other marketers on your team who manage the company’s blog and content, social and chat, website, video strategy, events, PR, and more. Traditionally, marketers focus on the details — they sweat the small stuff and divide to conquer.
Duct Tape Marketing
NOVEMBER 1, 2017
What I see in the larger companies, from a distance in a lot of cases, is that they can’t move the big ship. It’s very hard to cut through all the red tape and to get somebody that’s been 20, 30 years in marketing and go to them and say hey, we’d like to try this new, wacky thing. But it’s true.
Marketing Insider Group
JUNE 24, 2020
Who Leads Agile Marketing Teams. The team lead can have almost any traditional marketing title, but they typically come from the senior managerial level or above. Leadership Teams: Steering the Ship. The last level of Rimarketing is the leadership team.
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