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What Are Customer Touchpoints and Why You Should Care

SMEI

Customers are much savvier these days, and old fashioned direct marketing tactics no longer work on a digital generation that has been raised to be cautious. These days there isn’t a single stage of your customer journey and relationship that doesn’t involve touchpoints.

Customer 130
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What Are Customer Touchpoints and Why You Should Care

SMEI

Customers are much savvier these days, and old fashioned direct marketing tactics no longer work on a digital generation that has been raised to be cautious. These days there isn’t a single stage of your customer journey and relationship that doesn’t involve touchpoints.

Customer 130
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SaaS marketing strategies: The ultimate guide to market your SaaS product

Unbounce

When she’s not saving the world from un-fun marketing or researching everything about the science of fun, she’s building her animal rescue, Maison Misha. More blog posts by Karine Bengualid What is SaaS marketing and how is it different from traditional marketing?

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SaaS marketing strategies: The ultimate guide to market your SaaS product

Unbounce

When she’s not saving the world from un-fun marketing or researching everything about the science of fun, she’s building her animal rescue, Maison Misha. More blog posts by Karine Bengualid What is SaaS marketing and how is it different from traditional marketing?

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

(Khoros) Lead Generation & Nurturing Stats 65% of businesses say generating traffic and leads is their biggest marketing challenge. HubSpot) 93% of B2B companies say content marketing generates more leads than traditional marketing strategies. Statista) 76% of businesses use marketing automation.

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Marketers Aren’t Using Their CRM Correctly. Here’s How to Change That

Hubspot Marketing

In fact, you spend so much time planning and executing on the email strategy, you hardly ever connect with the other marketers on your team who manage the company’s blog and content, social and chat, website, video strategy, events, PR, and more. Traditionally, marketers focus on the details — they sweat the small stuff and divide to conquer.

CRM 142