Customer loyalty Inbound Marketing Product Whitepaper 
Lynton Web
OCTOBER 27, 2023
Inbound marketing, a strategy focused on attracting customers through relevant and helpful content, has proven pivotal. Crafting Your Strategic Plan A well-orchestrated strategic plan is the linchpin of successful inbound marketing.
InTouch Marketing
JANUARY 31, 2024
Impact: Higher search engine rankings increase visibility and attract users actively searching for related products or information. Content Marketing: Objective: Content marketing focuses on creating and distributing valuable, relevant content to attract and engage a target audience.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Marketing Insider Group
JULY 13, 2010
In this post I will review a whitepaper produced last month by Toolbox.com in conjunction with PJA Advertising + Marketing called “ Top 5 Trends in B2B Social Media Usage: What Every Marketer Should Know “ (registration required) on social media usage. You are most certainly not the only one.
Marketing Insider Group
SEPTEMBER 15, 2010
In social media content is not necessarily about creating white papers or videos. It can include 140 character tweets, photos, brief product updates or FAQs. Context: this is important because some traditional marketing assets like white papers or product demos do not perform very well in social media.
Exposure Ninja
JULY 5, 2023
Attracting the right crowd: By creating targeted content that addresses your audience’s specific needs and pain points, you’ll draw in the folks who are most likely to benefit from your products or services. A well-crafted content marketing strategy is the cornerstone of an effective B2B marketing campaign.
Marketing Insider Group
JUNE 3, 2010
Too often we grab the latest product brochure, sales presentation or case study and post it online. But customers are looking for you to demonstrate an understanding of their needs before they are ready to engage in the sales process. Instead create personas of people that buy your solutions or products. Know them all.
Marketing Insider Group
MAY 18, 2010
Using social media as a direct response vehicle - The reason for much of the success from B2C marketers is that the majority of their products are impulse purchases (i.e. For B2B companies, social media is more about interaction and knowledge sharing (think whitepapers, videos, thought leadership blogs, etc.).
Expert insights. Personalized for you.
59 
Let's personalize your content