Remove Customer loyalty Remove Logistics Remove Price Remove Promotion
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How to Make Your Brand Stand Out When Amazon's Your Marketing Competitor

Hubspot Marketing

I almost entered my card details when I spotted a beautiful purple mat with a similar price and great reviews. Is it just about prices or something else? Amazon Basics, started in 2009, is Amazon’s brand, offering a variety of everyday items at low prices. Being someone who plays it safe, I usually go for Amazon Basics.

Branding 103
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The Ecommerce Guide to Flash Sales (With Examples)

Hubspot Marketing

Penney stopped promoting sales and offering coupons. Instead, they advertised new "everyday low prices" -- which seems like a pretty good idea, right? Penney found they actually made more money when they raised the prices of their products and then arbitrarily lowered them, calling these “last-minute deals.” In 2012, J.C.

eCommerce 140
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From pixels to profits: How to sell digital products online

Unbounce

The internet is a boundless marketplace where your creations can reach customers across the globe without the messiness of physical boundaries or shipping logistics. Low overhead, sky-high profit margins Forget about the nightmare of stocking inventory or the logistics of shipping.

Product 59
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Stats roundup: the impact of Covid-19 on marketing & advertising

Econsultancy

Of course, as spend accelerates this will have an impact on competition between brands, as well as ad pricing. Seventy-eight percent of survey respondents said they have bought, or are open to buying, products promoted alongside the audio content they listen to. Customer Journey Mapping Best Practice Guide.

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Stats roundup: the impact of Covid-19 on ecommerce

Econsultancy

“It will take continued agility and resilience if they are to battle the storm ahead, while also tackling issues from labour shortages to rising transport and logistics costs,” she concluded. When asked for the reasons that they prefer to shop on online marketplaces, the most commonly-cited was price, given by 62% of consumers.