Neil Patel
AUGUST 5, 2021
If your brand appeals to Gen Z and millennials, you should look at Snapchat as a way to increase user acquisition, brand awareness, and sales. The page usually has a goal like: sales email list sign-ups white paper downloads. Story Ads is an excellent ad format to re-engage, boost brand awareness and increase customer loyalty.
Hootsuite
JULY 24, 2019
The image shows the trip’s Generation Z/millennial target demographic, and the pricing is clear. A free white paper, eBook, or report is the classic opt-in offer, so it’s no surprise that LeadFamly uses a free guide as the offer in this lead generation ad. These two factors allow potential travellers to self-qualify.
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Marketing Insider Group
JULY 1, 2020
They managed $1 million in new business, not from tons and tons of content, but from a logical content bundle that included a white paper, infographic, webinar, live presentation and Slideshare. It is, in itself, helping to evolve what customers expect from the brands they interact with. Take Demandbase for example.
Backlinko
MAY 14, 2024
Examples: Become the market leader in the industry Double revenue within 12 months Improve brand reputation and customer loyalty Create Specific and Measurable Marketing Goals Once you’ve set your objectives, brainstorm marketing goals to help achieve them. Like white papers and case studies. But personalize your offers.
Marketing Insider Group
SEPTEMBER 14, 2023
Even Snapchat seems more promising with Millennials and Gen Z spending an average of 50 minutes per day on the platform. Your content team creates valuable content that can help your target customers – let’s say a whitepaper or an e-book. It’s easier to optimize when you know what you’re looking for. Social Insider 5.
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